Blog

Jan 19, 20223 min read

Pinterest - A visual search engine.

I was fascinated and intrigued with Pinterests’ search results when I stumbled across the platform 9 years back looking for inspiration...

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Sep 27, 20212 min read

Not an average #hashtag

#Hashtags Instagrammers use hashtags to find content that interests and inspires them. Instagram uses hashtags to categorise similar...

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Mar 27, 20213 min read

Introduction to LinkedIn Lead Gen Forms

How to generate more leads for your business through LinkedIn Lead Gen Form When it comes to B2B product offerings, generating high...

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Sep 27, 20204 min read

Work from home - The new normal?

CoVid-19 pandemic has marked a complete cultural shift in the ways businesses are conducted. Even in those business critical overtures,...

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May 21, 20204 min read

Broken cookies!

Google announced earlier this year that it will phase out the use of third-party tracking cookies in its Chrome browser by 2022, inshort...

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Feb 18, 20205 min read

Getting Started on B2B Marketing

Unlike B2C, B2B sales journey is a long and complex buying process where multiple stakeholders are involved in making purchase...

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Feb 18, 20203 min read

Creating brand impact during CoVid-19 crisis

I write this at a time when the entire world is in a state of lockdown amidst the fear of CoVid virus. WHO has declared pandemic and...

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