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Let Agentic AI Plan, Launch & Scale Your Next Campaign
More than two years ago, when ChatGPTs had just entered the market and people were experimenting with large language models (LLMs),...
Apr 235 min read
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How to Maximise Marketing Efforts on a Shoe-String Budget
Growth Marketing Tactics Growth marketing is a fundamental requirement of any organization, whether big or small, a startup or a...
Sep 1, 20244 min read
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Generative AI for Brands and Marketers
Generative AI technologies have garnered much media space recently, especially after the launch of Chat GPT. This advanced technology not...
Apr 11, 20233 min read
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The Metaverse Novelty
Metaverse is the hottest buzzword in tech. Facebook recently announced that it was changing its parent company name to Meta Platforms and...
Feb 14, 20223 min read
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Pinterest - A visual search engine.
I was fascinated and intrigued with Pinterests’ search results when I stumbled across the platform 9 years back looking for inspiration...
Jan 19, 20223 min read
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Not an average #hashtag
#Hashtags Instagrammers use hashtags to find content that interests and inspires them. Instagram uses hashtags to categorise similar...
Sep 27, 20212 min read
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Introduction to LinkedIn Lead Gen Forms
How to generate more leads for your business through LinkedIn Lead Gen Form When it comes to B2B product offerings, generating high...
Mar 27, 20213 min read
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Work from home - The new normal?
CoVid-19 pandemic has marked a complete cultural shift in the ways businesses are conducted. Even in those business critical overtures,...
Sep 27, 20204 min read
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Broken cookies!
Google announced earlier this year that it will phase out the use of third-party tracking cookies in its Chrome browser by 2022, inshort...
May 21, 20204 min read
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Getting Started on B2B Marketing
Unlike B2C, B2B sales journey is a long and complex buying process where multiple stakeholders are involved in making purchase...
Feb 18, 20205 min read
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Creating brand impact during CoVid-19 crisis
I write this at a time when the entire world is in a state of lockdown amidst the fear of CoVid virus. WHO has declared pandemic and...
Feb 18, 20203 min read
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